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Short Description


Beth Minardi Demi-Permanent Liquid Color Uses:

  • To refresh faded hair lengths.
    • To glaze or gloss natural or color-treated hair
    • To effectively blend gray on fine hair when no lift of natural base is desired 
    • To tone highlights or fine prelightened hair

    Strand Test:
    • To test on clients with virgin and previously colored hair (whole head): Process at room temperature for 20 minutes. 
    • To test on clients with 25-60% gray: Process for 20 minutes under heat, then cool for 20 minutes.

    Mixing Instructions:
    • Beth Minardi Signature® Demi-Permanent Liquid (No-Lift) Hair Color is mixed 1:1 (equal parts color and 5 Volume Beth Minardi Signature® Gentle Crème Developer).
    • Pour developer in bottle or bowl and add color. Place finger over bottle cap and shake to mix thoroughly. 
    • For detailed application instructions, refer to the Beth Minardi Signature® Hair Color Technical Manual.